Red Nose Day 2016

Red Nose Day 2016

"There is no greater insight into the future than recognizing: when we save our children, we save ourselves." -Margaret Mead

Started in 1988 in the U.K., Red Nose Day is a global initiative to raise awareness and funds for children living in poverty. Due to socio-economic situations, many children live without access to some of the fundamental resources that help prepare them for success. Some of the challenges faced by millions of children every day include hunger, poverty, homelessness, and inadequate learning environments--issues that many people may associate with third-world or developing countries. But even here in the U.S., upwards of 20 percent of children are affected by one or more of these adversities.

To combat these hardships, the non-profit organization, Comic Relief, teams up with a number of powerhouse charities (listed to the left) for Red Nose Day to tackle the challenges together. In the past 25 years, the Red Nose Day telethons have raised more than $1 billion globally.

The Red Nose campaign made its U.S. debut in May of 2015. During that drive, $23 million was raised; half of which was used in the U.S. and half was distributed to some of the poorest countries in Asia, Africa, and Latin America--15 countries total, internationally.

The Red Nose Day campaign has changed the lives and opportunities of millions of children world-wide, and is a drive that Precision Lens is proud to support.