Our Mission
To offer eye care providers the best technology options available. We strive to earn each customer's respect through exceptional service, expertise and integrity.
Our Values

Respect
For each other and through caring and integrity, accomplish excellent customer service, both internally and externally

Commitment
To our employees and the business

Partnership
Create win-win with vendors and customers

Fun
Be a great place to work and don’t take ourselves too seriously

Integrity
Honest and ethical in our actions.

Communication
Foster open and honest relationships and clearly state expectations

Passion
Commitment in heart and mind about our mission and desire to be the best

Appreciation
Gratitude for each other’s work and commitment

Quality
Provide products and services that make a real difference in people’s lives